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Scroll the time with an elastic fabric.


An exhibition celebrating the 40 years of ArteFiera. We transformed the discovery of contents about each previous edition into an emotional and tactile experience.


The project

We initially focused on the scrolling of the timeline: to make this scrolling an emotional experience we choose to use elastic fabric. It’s quite strange to press a fabric and see the years scrolling. A new touching experience, with a material feeling.

In the video, the ArteFiera logo is transformed in a 3d animation that opens up the contents (video and images) for each edition.

When: 29/01/2016 – 28/03/2016
Where: Pinacoteca Nazionale di Bologna – Arte Fiera 40 years celebration
What: Interactive Tissue Timeline

What we made

Concept, project design, interaction design, programming, visual interface, 3d animation